This follows on from Effective Science Writing, Part 2. That follows on from Effective Science Writing, Part 1, as you probably guessed. It might be a good idea to start there!
You need to know what your readers expect, which means knowing what they are likely to understand.
How to know what information is reliable.
Being open to revision.
Where to publish.
Here is a secret: editors talk to each other about writers, and they sometimes recommend an author to a publisher, based on knowing their track record. I rather suspect that some of my most valuable deals would have been missed if the editors knew me as a difficult character who refused to make changes in the text.
The other thing I need to do before I get too old and silly is share a few of my tricks of the trade. Most of these are buried in my web site, so I have started to disinter them so I can offer them here. Look for the following in the near future: when they go up, I will change these labels to make them links.